about us


Welcome to MINIMUSELAND! Our artisanal collection of little girls’ apparel is lovingly inspired by my own minimuses, Cara Lily and Kyli Rose, and passionately curated for yours.

At MINIMUSELAND, our dream is to fill your little ones' closets with thoughtfully unique designs, beautiful colors and bold textures in easy to wear pieces that inspire happiness, creativity, and adventure! If you're on Instagram, you'll also see that we love offering fun ideas on how to pair and wear each piece!

MINIMUSELAND is a dream come true. After working tirelessly in the fashion industry- in both technical and design capacities- for 12 years, I was in dire need of a change of pace. In all the years of business traveling to Asia (Hong Kong, Korea, Taiwan, Japan) I did a LOT of inspiration shopping and there was always something that struck me, the kids clothes in Asia are so unique and adorable! A lot of what I saw, whether from small shops or bigger manufacturers that I worked with, were things that I wasn’t seeing here at home. I feel that in Asia, there is more diversity in styles and interesting use of fabrics and textures. It wasn’t until I had my first daughter, that I realized I was tired of seeing her wear the same (CUTE!) mass market retailer fashions as all her little friends, and I just wasn’t always willing to spend high dollars on the smaller indie labels (SUPER CUTE!) because she was outgrowing everything so quickly. So it hit me, with all my experience, fashion sensibilities, and overseas contacts, why not carry out my dream by opening a little girl’s online boutique! So then began my journey with MINIMUSELAND! I wake up pinching myself everyday that I took this chance and am now living my dream! It's definitely scary, but exciting, and stressful!- but I’m ready to give it my all and I hope you enjoy scouring my site as much as I enjoy filling it with beautiful goodies for your little ones! 

                                                                                         Love, CC (MINIMUSE founder)

We love to hear from our friends! For any questions, comments, or style and fit advice, please email us at minimuseland@gmail.com. We are beyond excited for you to join us on our exciting new adventure!